atmosfair is a climate protection organization with a focus on air travel, with which you can compensate your flights. In order to generate attention for atmosfair and dramatize the topic of climate and greenhouse gases, we developed an idea that creeps into the consciousness in a very classic way - similar to the gradual change in our climate caused by CO2. Result: High click numbers and sharing rate on social media. And a 20% increase in compensation for air travel as a result of the campaign.
